Their Importance in Promoting Diversity, Equity, and Inclusion. One of the most common questions we receive from clients who are new to this topic is: What’s the difference between DEI and Accessibility? While these terms are often used together, they address different yet complementary challenges. Diversity, Equity, and Inclusion (DEI) focuses...
What does Internationalization mean? And how is it different from Localization? The word “Internationalization”, usually shortened to “i18n” due to the number of characters of the word, is the process that needs to be undertaken by any Company that wishes to start selling its products or services in a foreign...
This is probably one of the questions that I’ve been asked the most by clients all over the world. How does the Spanish USA variant differs from other Spanish variants in Central and Latin America? It’s rather a difficult and complex question, and the answer is by no means...
In a nutshell, Transcreation is the result of combining Translation with Creative Writing. It focuses on the complete adaptation of a message, so its intended meaning is not affected by the differences in tone, style, or cultural context of the target language. It’s the natural result of exploring answers to...
